Trustmark Launchpad | Fuel Your Voluntary Benefit Sales with Marketing

Trustmark Customizable Campaigns

Customizable Campaigns
Multi-product 1-pager template

Template for developing turnkey employee 1-pagers advertising a specific enrollment and showcasing multiple products. Can be cobranded.
A112-2424_abc
Sample 1-pagers:
Hospital A112-2424_GothamGeneral
School A112-2424_MetropolisSchoolDistrict
Municipal A112-2424_CentralCity

Multi-product 1-pager blocks

Copy-block and image block options for employee multi-product 1-pagers. Eight blocks can be placed into the template to create a 1-page case-specific piece.
A112-2424_CopyBlocks

Customized enrollment announcement poster

Poster to announce an enrollment to employees. Hang in common areas. Variable by industry, products, dates, cobranding and unique message.
A112-2185
*Available in Spanish

Customized enrollment announcement postcard/flyer

Postcard/flyer to announce an enrollment to employees. Use as stuffer, mailer, desk drop, etc. Variable by industry, products, dates, cobranding and unique message.
A112-2187
*Available in Spanish

Customized enrollment announcement table tent

Table tent to announce an enrollment to employees. Place on tables in common areas. Variable by industry, products, dates, cobranding and unique message.
A112-2076
*Available in Spanish

Customized enrollment announcement mail stuffer

Mail stuffer to announce an enrollment to employees. Fits in a #10 envelope. Variable by industry, products, dates, cobranding and unique message.
A112-2188
*Available in Spanish

Customized enrollment announcement email

Standard single email to announce an enrollment to employees. Employer must send via Outlook. Variable by industry, products, dates, cobranding, unique message and external links.
A112-2206-generic
*Available in Spanish

Customized Enrollment Email Campaign – Email #1

Email designed to be sent to employees 3-4 weeks before an enrollment as part of a campaign. Employer must send via Outlook. Variable by industry, products, dates, cobranding, unique message and external links.
A112-2206-3week
*Available in Spanish

Customized Enrollment Email Campaign – Email #2

Email designed to be sent to employees 1-2 weeks before an enrollment as part of a campaign. Employer must send via Outlook. Variable by industry, products, dates, cobranding, unique message and external links.
A112-2206-1-2week
*Available in Spanish

Customized Enrollment Email Campaign – Email #3

Email designed to be sent to employees when an enrollment begins as part of a campaign. Employer must send via Outlook. Variable by industry, products, dates, cobranding, unique message and external links.
A112-2206-dayof
*Available in Spanish

Customized Enrollment Email Campaign – Email #4

Email designed to be sent in the middle of an ongoing enrollment as part of a campaign. Employer must send via Outlook. Variable by industry, products, dates, cobranding, unique message and external links.
A112-2206-ongoing
*Available in Spanish

bracketed-copy
Benefit guide copy

This approved copy about each Trustmark voluntary product can be offered to employers for their benefit guides, employee websites, etc.
A112-2311

Short prompts/text messages

Copy for sending reminders via text message (or other short-form prompts) to remind employees about upcoming enrollments. Adaptable to your enrollment.
A112-2312

New policyholder card

Durable and business-card sized; can be provided right after enrollment to new policyholders. Welcomes them and contains Trustmark contact info for policy questions and claims.
A112-2383

Direct Billing Postcard

Explains what portability is and how an employee can switch to direct billing when they leave their employer.
A112-2229

Enrollment Announcement Photo Options

For posters, table tents, emails, etc., you (or a client) can select from 20 photo options, including options matching target industries. Use these codes to select your photo.
A112-2284